Monday, August 1, 2011

Hot! Budweiser Kicks Off Vicente Fernandez 20

Singing Legend Partners with Anheuser-Busch Foundation for you to Award College Scholarships Through Hispanic Scholarship Fund at Each Concert

ST. LOUIS, May 23, 2011 /PRNewswire/ The Vicente Fernandez 2011 U.S. tour, given you by means of Budweiser, kicks down this particular month. That implies nice thing to get local students inside something like 20 urban centers within the singing legend's much-anticipated 24-concert tour.

Budweiser and also the Anheuser-Busch Foundation will contribute a school grant with each venue. Just ahead of every single concert the recipient will certainly appear onstage to accept and definately will have a chance to move backstage to fulfill this iconic singer.

This could be the next consecutive year in which Budweiser along with Anheuser-Busch include combined with the Mexican vocal story to enhance helpful opportunities within the Latino community.

"We will be triggering education by using music," Fernandez said. "I feel thrilled in order to collaborate together with Budweiser on projects which empower this community, especially this Hispanic Scholarship Fund."

To proceed it has the long traditions involving assisting Hispanic education, Anheuser-Busch will be giving $100,000 this season for you to the HSF as part of this exclusive program. Since 1982, Budweiser possesses provided greater than $24 million including $500,000 in fact and also gave 20,000 scholarships or grants to HSF, the country's leading non-profit business that will supports Hispanic increased education.

"For in excess of several decades, Budweiser's support for any Hispanic Scholarship Fund has helped countless Latino students and also his or her family members know that imagine a university education," explained Frank Alvarez, leader along with CEO with the Hispanic Scholarship Fund. "By teaming upwards having Vicente Fernandez , Budweiser can be widening it has the investment inside long term in the Latino local community along with supporting us all switch closer that will our own goal of getting your higher education gradation within each Latino household."

"It's striking when I connect with your scholar or scholar who was able to attend college owing to Anheuser-Busch's assistance of the Hispanic Scholarship Fund," reported Margarita Flores, vice president of community extramarital liasons with Anheuser-Busch plus a associate of the mother board of directors for HSF. "And it can be fascinating that will associate by using Vicente Fernandez , a real ethnical icon, on this subject application to profit the community. Our assistance helps scholars which if not could not comprehend their imagine a student education."

Budweiser is a having to present recruit to the artist's tour, that kicked off May a few in Fresno, Calif. The live concert expedition can be produced by Ralph Hauser Promotions but will pay a visit to Los Angeles, San Francisco, San Diego plus additional areas all around that United States through November. The full program having more urban centers along with exact demonstrate dates will probably be proclaimed with a soon after date.

Known as "El Rey" (The King), Vicente Fernandez is appearing throughout Budweiser's Spanish-language campaign, such as TV, radio, print, outdoor, online and point-of-sale. In addition, some sort of countrywide drawings will offer individuals the risk for you to earn live show tickets, autographed CDs and the probability to meet Vicente Fernandez backstage inside Las Vegas about Nov. 26. To enter, U.S. buyers 21 years of age years of age along with mature (except inside CA) can word the phrase CHENTE to help 23377 or perhaps visit

"Vicente's award-winning in addition to best-selling song links together with fans using a extremely passionate along with psychological level, connecting many generations," claimed Rob McCarthy, vice president connected with Budweiser. "Budweiser brewmasters provide this specific identical passion and also top quality for the job every day, as well as Budweiser will be thrilled to stay each of our venture using this type of national star for your second consecutive year."

SOURCE Anheuser-Busch

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RELATED LINKS http://w.HSF.net

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